« Encouraging Good Behaviours | Main | Why do people go online? »

July 27, 2009

Libraries Share


I often point out in my presentations that libraries and librarians are sharers at their core. We share our collections, our space, our experitise.

So what does it mean when Facebook trumps e-mail? Check out this Mashable post:

Sharing on Facebook Now More Popular than Sharing by Email

sharing.gif

"According to AddToAny, Facebook now dominates sharing, with 24 percent of shares from the widget consisting of users posting items to the social network. That handily beats out email (11.1 percent) and TwitterTwitter (10.8 percent), making the world’s most popular social network also the most popular service for sharing content."

I'd say it's useful to re-evaluate the library's sharing strategies in the context of its community and mandate, environment. It would be a longish discussion and one that required a lot of experiments and trials. It would be fun too.

Stephen

Posted by stephen at July 27, 2009 10:49 AM

Comments

These AddToAny stats are revealing and they tell an emerging story that points in what I speculate is the most accurate direction. Still, their users are bent towards these social tools, right? So while it makes a nice impact as a way to tell the story of the direction things are going, I don't think their numbers are accurate across the palate of web users sharing info. (though personally I share WAY more via facebook than the other tools they help facilitate sharing through). I wonder if that holds true for folks reading this too? What about you, Stephen? More sharing using AddToAny services on fb? Elsewhere?

Posted by: Michael Porter at July 27, 2009 11:23 PM

Post a comment




Remember Me?