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April 29, 2009
Social Media Marketing Reading
Here's a few readings about using social media in your marketing strategies:
Twitter, Blogs, LinkedIn, Facebook Top Growing Social Media Marketing
Forrester Says Firms to Increase Marketing Investment in Blogs
Business Blogs Trump Social Networking Sites as New Business Drivers
Gartner Hype Cycle for Social Software, 2008
Blogs Still Matter for Social Media Marketing in 2009
Technorati State of the Blogosphere / 2008
Predicted Increase in Social Media Marketing in 2009
So, there's a short reading list. Follow some of the links too. There's a lot of meat here to inspire your long term marketing plan. As you develop and improve your 2009-2010 marketing plan please be sure to include social marketing in your marketing mix.
Just remember that "It Takes a While to Gain a Blog Following – Be Persistent." Don't get discouraged as you build your Twitter following, your Facebook, MySpace and LinkedIn friends and your blog RSS followers. Library use is growing nicely in this economy, don't get too complacent.
Stephen
Posted by stephen at April 29, 2009 11:24 AM